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SIMPLE HACKS FOR FREELANCERS TO BE A CLIENT MAGNET

Alex P

25 August 2017

For a decade or two there has been enormous shift in the working style. Techno geeks are tempted to take the freelancing route. Nothing can beat: the flexibility to work your own hours, from wherever you want, however you want, as much as you want.

Freelancing can become a pain if there’s not a steady stream of clients. Despite of all the flexibilities, what if there is nothing to work on? Are there any hacks to ensure continuous workflow while enjoying all the perks of freelancing? The answer is “YES”.

 

Up your game!

The simplest way to charm more clients is to focus on a niche, and position oneself as a specialist in that field.  For example, if you have good experience building an SPA (Single Page Application) you can brand yourself as an Angular Expert instead of just a UI Developer. It’s good to be adept with all the technologies but you must master at least one. So, focus on that one theme.

 

It pays well to be a choosy

“The Secret” by Rhonda Byrne is a good read. It enlightens us in attracting whatever we want from the universe.  The same law applies in freelancing as well. We tend to attract more of the same type of work that we just did. On the off chance that one is tolerating low-paying clients or little gigs, at that point the referrals will be likewise low-paying, little employment. Unwillingly you will wind up situating yourself as the "modest" arrangement supplier.

 

Would saying "NO" change anything? Obviously it will! Being forthright dependably makes a difference. By declining to a low-paying occupation and clarifying that your rates and least venture measure are higher than the customer will pay. Imperatively, if that lost client then has lunch with a friend who is looking for a higher-end solution, they might recommend your services because that is how you’ve positioned yourself. Now you’ve landed a higher-paying gig simply because you said “no” and were confident in your project standards. Just be realistic as to your skill levels and what you deserve.

 

Keep enhancing your portfolio

At times, work is slower than usual. It can be compensated by having a side project that allows you something to work on. Working on your portfolio or side-projects should encourage clients to hire you:

 

  • Highlight your past and present projects, pieces you’re particularly proud of
  • Teach you a valuable skill-set,
  • Generate income, and  
  • Most importantly all of them generate leads for you.

 

 

Great projects comes with great communication

Being a good developer alone doesn’t help in freelancing. You should always improve your systems for communication, organization, and presentation. There are a great deal of clients that would love to hear more from you on a regular basis. It hardly matters if you are hired as a Fulltime developer or working as a freelancer.

Effective communication skills will set you apart from the competition, and perhaps every other freelancer that your client has worked with. This will lead to more work from them in the future, as well as their referrals.

 

Abstract

1.      Stand out from the crowd by positioning yourself as a specialist in a niche to acquire the types of projects you are best at and enjoy working on the most.

2.      Accepting low-paying customers will result in other low-paying, small-job

3.      Boost your portfolio, open up to learning new technologies, and gain credibility.

4.      Nurture your soft skills to stand out from the large group of freelancers who might be good at coding but are horrible at communication.


These hacks will help you become a more valuable professional in the freelancing space. 


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